The need for children to learn and know how to navigate, enjoy and use the social in a responsible way has become an increasingly pressing need for the reason of the fast pace growth, reliance and almost uncontrolled nature of the internet. Kudos best described as a kid-driven social community! Kids are encouraged to share pictures and comments and inspire others in a safer, ad free and moderated community where parents are informed of their kid’s activities within the Kudos app.
Kudos, an app for children mostly between the ages of eight to thirteen (8-13) feated with around-the-clock moderation, places itself as a safe introduction to social media that also teaches its young users, some of whom were born before the first iPhone was released, how to be “good digital citizens.”
With its headquarter formerly located in Oslo, Norway is now located at Palo Alto, California rolling out the app in United States. It started off as a photo sharing app known as Kuddle back in 2014 and has since evolved changing its name, adding many new features and hired an impressive team compromising of alumni from Disney, Dreamworks, Pixar and Instagram. This incredible and very needed start up says it has raised $5,7 million in seed funding from individual investors.
Although designed for kids between 8 and 13, the most active users are between 9 and 11 years of age. Some parents are of the opinion thier children don’t need to be on social media or have access to smart phones, Ole Vidar Hestaas the co-founder and chief executive officer says Kudos aims at teaching the children how to communicate and stay safe online.
Hestaas, a serial entrepreneur, became interested in building a social network for kids after his son, who was then seven years old, saw his older sisters using Instagram and Snapchat. After being told he was too young to sign up for either service, Hestaas’ son asked him to create a platform just for kids.
“Like any parent, I was concerned about the potential for bullying and exposure to inappropriate content if my son used the apps that were designed for kids over 13. So when my son challenged me to create an app, I dove in head first, realizing that this was a need for all kids and could have the potential to make a huge positive impact on the way kids connect and share on social media,” Hestaas said in an email.
He continues saying that by sharing photos, comments and reactions on Kudos, the app can teach its young users how to communicate online. Kudos is filled with constant reminders to keep things positive. For example, comment boxes tell users to “leave a nice comment” and all groups are created by Kudos, with prompts for sharing “written in encouraging language,” says Hestaas.